Reverse Strategic Thinking
Familiarity breeds familiarity. Staying in the comfort zone creates idleness. Doing things using familiar thinking and procedures are recipes for continuing doing the same and the results shall then stay the same.
One way of beating familiarity is doing things in reverse. As much as this idea may sound odd; equally it is a great source for creative ideas and solutions. I wrote a presentation on Reverse Businesses which attracted considerable attention. I am not repeating here the examples discussed in the presentation, but rather adding more examples to reflect on the value of doing things in reverse.
The trigger for me to write again on this topic is the buzz that Geoff Hudson-Searle shared on bee. The buzz quoted the following:
Today’s most respected and successful leaders are able to transform fear of the unknown into clear visions of whom to serve, core strengths to leverage and actions to take. They enable us to pierce the veil of complexity and identify the single best vantage point from which to examine our complex roles. Only then can we take clear, decisive action.
The above quote made me think that it is great to envision the future. The normal procedure is to go in steps up the ladder to achieve the desired goal. How about then going in the reverse direction? Walking a step backwards from the goal to make sensible guesses of what could be the precursor to the final goal. Again, a step backwards till we reach the present time. I found an article that calls for exactly the same. I quote from the article “Backwards thinking is actually a type of cause-and-effect thinking. When you think forwards, you are looking for the effect caused by an event. A problem with this is that there can be many effects and it can be difficult to know which one will lead to the future in question. Thinking backwards is easier as, while effects can still have many causes, the route to the present from a future is often clearer than the route from the present to a future”. I may call this “Reverse Strategic Thinking”.
Going in reverse is finding new support from several disciplines.
Reversing defaults by not hiding them, but in fact magnifying them to bring them to the attention of your customers. This can be hugely rewarding as is explained in my presentation “Turning defects into value”. I strongly recommend reading this presentation for full explanations of the merit of this reversed thinking.
Reverse Takeover (RTO) - Investopedia- A reverse takeover can also refer to an instance where a smaller company takes over a larger one. It is so named due to the fact that it is the lesser expected arrangement of the traditional takeover of a smaller business by a larger one
Reversed roles- such as the teacher become the student and the student becomes the teacher. This reversed arrangement shall expose each party to the concern of the other. I would suggest extending this approach to CEOs and workers so that CEO would know about the difficulties that workers face.
Reversed Pyramid Training- in which of following the normal procedure of starting with light weights we start with the heavy weight. The rational for this approach is because you are performing your heaviest set first, when you are completely fresh and you don’t need to replicate that set for the rest of the workout.
Reverse Questions Order- I suggest this as an extension of the concept of reversed pyramid training. Instead of starting exams with the easiest question to reverse the order by starting with the most difficult one as the minds shall be fresh then.
Reverse Marketing- the easiest example is reversing the push marketing to pull marketing. BeBee is doing this very successfully with its affinity hives with the hives acting as the attractants to bees as per their desires.
There are great opportunities for those people who are ready to reverse their thinking and step out of their comfort zones.
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