Should goals be announced?

Should goals be announced?

The topic of this buzz is challenging to me and I needed to pool my courage to write this buzz. The buzz goes against prevailing wisdom in that it promotes the idea of keeping goals hidden from employees and customers. So, why have SMART goals?

There are reasons for my advocacy. First, curiosity attracts people to find what is hidden from them. Second, it is impractical to set fixed goals in a business climate in which nothing is permanent, but change. This can be quite stressing for employees to see that they are drifting away from goals for reasons beyond their control. Not only the employees shall get stressed, but they may also develop the tendency to blame each other. Once a blaming culture develops the underlying values and assumptions of the organization shall deteriorate and its gluing culture shall lose its binding value. The complexity of life and businesses make the idea of having fixed goals simply an obsolete one. The prevalence of blame culture will lead to mistrust and loafing (Loafing is the tendency for individuals to lessen their effort when they are part of a group – also as the Ringelmann Effect). The organization shall end up in chaos.

I thank Donna-Luisa Eversley for reminding me of simple facts. She wrote that in "In my country there is a saying, β€œif you have cocoa in the sun, look out for rain” – this means if youΒ have something to hide always be prepared to be discovered, thus being defensive". The rain will spoil the cocoa that has been put out in the sun to dry. Likewise; we spoil employees by trying to dry them by setting gals in rainy climates. Or, what we attempt is like yeast that turns sugars into alcohol in percentages greater than 15% and the yeast die.

Plants teach us some interesting lessons that foster curiosity to their advantage. Plants don't reveal their goals. They hide them to achieve them. The hidden goal of plants is to disperse their seed during certain times. How plants do that? You use a trick. They produce a gas that accelerates the ripening and hence the sweetness of their fruits. The gas turns the sour acids of the plants into sweet sugar. Animals that seek the ripened fruits also have the seeds of the plants stick to their bodies. They enjoy the fruit, but they also disperse the seeds of the host plant. The animals go for the fruits because they know "what is in it for me"? The plants know what the animal distributor searches for without telling the animals what their hidden goals are. The plants know how to sugar-coat their hidden goals.

Give people whether employees or customers what they want in which is embedded what you want- your goal.
Ali Anani, PhD

Tomatoes offer a great example of what I mean. With roughly 400 acids, sugars and other volatile elements comprising the tomato it is not surprising that they can be a complex thing to harvest. The constantly varying ratios of these unstable compounds within the tomato dictate what the state of your final crop will be. The color change from green to red, for example, is indicative of a chemical transition within the fruit, as the acid balance moves from the weaker malic acid to the sharper citric acid concentration, and the dominant sugars are shifting from glucose to the sweeter fructose. Tomatoes make convertible sugars and we too need to make convertible sugary goals. The outside skins of tomatoes reflect their ripening and maturity. We need to see the matured skins of organizations and necessarily what goes inside. To show customers wrinkled skins of organization is simply a way to repel them. Setting goals in highly volatile business climates and defeating business cultures shall lead to the appearance of wrinkled skins that have been dried for too long by trying to achieve fixed goals.

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We need different thinking to achieve the challenges of businesses and life. Like tomatoes have four hundred different chemicals in their bodies that change as the climate changes, so we too. We have four hundred variables at least and reaching a fixed outcome regardless of the climate will only spoil the culture of the businesses.

We need to attract customers like plants attract their seed-dispersing animals (customers).


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Ali 🐝 Anani, Brand Ambassador @beBee

#45
Thanks again

Manuel Chinchilla da Silva

Manuel Chinchilla da Silva

2 years ago #32

Thanks for the info!

Ali 🐝 Anani, Brand Ambassador @beBee

hank you dear and in particular for your ingredients of success "Know, Like and Trust factors". I tried to highlight when the internal goals mad be hidden for a good cause. Te way you described how announced goals are developed in successful companies make the employees feel they own the goals. So, if goals are declared they should be owned by employees for them to be successful. I thank you Jean for your remarkable feedback.

Ali 🐝 Anani, Brand Ambassador @beBee

My dear friend responded with a wonderful buzz to this buzz. Her buzz on "S.M.A.R.T. GOALS or NOBLE GOALS – What's yours"? is worthy of your quality reading time. here is the link: https://www.bebee.com/producer/@emilia-ludovino/s-m-a-r-t-goals-or-noble-goals-what-s-yours#c1

Ali 🐝 Anani, Brand Ambassador @beBee

#39
I shall not dispute what you wrote "Although most of the resignations were addressed by "for personal reasons",in reality I discovered that they had left the company not only because of the rewards,but also the company's rigid rules and the emergence of circles of political influence around the CEO". I left a gorgeous job for the same reason. I need not remind the reader that plants attract pollinators by providing them with a sweet stuff. As for CEOs who try to keep and attract talents by using repelling approaches and still hope to keep and attract talents is an example of lousy management. Bees go for flowers and not for garbage orgainizations.

Ali 🐝 Anani, Brand Ambassador @beBee

#32
Love your example of the role of some elements in our bodies and relating this purposefully to managing organizations. Thank you dear debasish majumder for writing a deep-sense comment.

Devesh 🐝 Bhatt

Devesh 🐝 Bhatt

4 years ago #27

#35
office as an aggregate of the minds involved. Sometimes segregating them solves the purpose, Goal setting requires aggregation, or so I assume, until you unfold a grander revelation.

Ali 🐝 Anani, Brand Ambassador @beBee

#30
I truly would like you to read the buzz of CityVP \ud83d\udc1d Manjit. I believe that Manjit tackled this issue tactfully.

Ali 🐝 Anani, Brand Ambassador @beBee

#27
Is it ony reform the office or also reform the minds and thoughts Devesh Bhatt? I believe you meant both correctly.

Ali 🐝 Anani, Brand Ambassador @beBee

#26
Rotten tomatoes shall never be tasty or healthy dear Mohammed Sultan. And so are tomato-like managers.

Ali 🐝 Anani, Brand Ambassador @beBee

#25
Thank you dear Devesh Bhatt and your writing "...the alignment is uniform with seamless blend between vision, objectives, output and consumer perspective for the great ones". I was reading a beautiful buzz today by dear CityVP \ud83d\udc1d Manjit on personal branding. As you mentioned this issue in your comment I suggest that you read the buzz of Manjit.

Sara Jacobovici

Sara Jacobovici

4 years ago #22

#24
Thank you Ali Anani's comment to my attention. I am interested in sorting out the different concepts and making "sense" of them before I can respond.

Sara Jacobovici

Sara Jacobovici

4 years ago #21

#22
#23 Thank you so much for your replies Ali Anani, I value our exchanges and most of all the learning.

Devesh 🐝 Bhatt

Devesh 🐝 Bhatt

4 years ago #20

#26
personalities will always be involved. The processes balance it out provided we find our voice. after months and years they always come back with a plea for help. You can judge instantly whether they are willing to do it right or just coming to you for free/cheap help and return to bad practices. Problem is, people like you dont get the Leadership role in a timely manner, but when you do, the ones who endure shine casue they can influence and implement good practices. Reform the office

Devesh 🐝 Bhatt

Devesh 🐝 Bhatt

4 years ago #19

AS always, making people aware and guiding them to do it right. Thank you. We already embed things , Hopefully the embedded are aligned for the good companies and the alignment is uniform with seamless blend between vision, objectives, output and consumer perspective for the great ones. Even if it is not seamless, collective effort and resources of organisations can do the damage control effectively by embedding the solution, recover unapologetically. As an individual who is contemplating Personal Brand, the embedding needs more thought, credibility is on the line. It is very easy as compared to organisations but can easily blindside a person.

Ali 🐝 Anani, Brand Ambassador @beBee

#21
Dear CityVP \ud83d\udc1d Manjit shall enjoy it too because she raised the idea of triads in these discussions.

Ali 🐝 Anani, Brand Ambassador @beBee

#20
Dear Sara Jacobovici- yes, I agree with you that the written word has more impactful effect on us than any time before. However; people are increasingly using images and voice mail, videos and other means. Images affect our senses. People who remain anonymous or used faked images lose our trust. We tend to use more images and less words sometimes for fear people shall not read lengthy articles. We also highlight the use of emotional words. I think you bring an extremely valuable point to the discussions and is worthy of investigating in more detail. I also thank you for providing a lovely link to ponder on.

Ali 🐝 Anani, Brand Ambassador @beBee

#19
Sara Jacobovici- you remind me of our discussions of the triads as you wrote "reflects three points of discussion for me; goal setting, hidden goals, and communication". I agree with you and I highlight in this buzz the value of hidden goals. Nature has one prime goal- survival. I am not sure if plants, for example, have many goals. Survival is a noble goal for them and many times they hide their prime goal by offering pollinators sweet taste as a reward for dispersing their seeds. In organizations we tend to set many goals and insist on achieving even though the starting point may differ and the prevaiing business climates keep changing. Complexity requires learning from trial and error. I shall highlight this fact in a forthcoming buzz.

CityVP Manjit

CityVP Manjit

4 years ago #15

We can get somewhat religious about ideas like "goals", so I encourage more of that religiosity by preaching g.o.d. no not GOD but g.o.d. Goal Objective Destiny This link here provides two parts to what I would like up as a three which is generic action and specific action http://www.diffen.com/difference/Goal_vs_Objective The three then become Generic Action Specific Action No Action All three are valid states of action. Specific action is what we most typically think of when we think of goals, but generic action contains an element of hidden goals. We don't have to articulate every goal unless we assume thinking and reasoning to be the social norm at the level of a child, so there must be deeper unconscious goals and when hidden goals reveal themselves with no action, then we can say destiny is the hidden goal explanation of g.o.d. rather than GOD.

Sara Jacobovici

Sara Jacobovici

4 years ago #14

#10
Thank you for bringing my attention to 's comment. I find her comment especially insightful as to the description of the process and interaction between the senses and words as "we language ourselves in such a way as to drive our very neurology and physiology towards obtaining our desired goal." Your quote Dr. Ali from Emilia's comment, "For, the brain not only uses the sensory system, it also uses our word meanings that drive the sensory system". , is reflective of the complexity of acquired language. Words, verbal communication, are formed from non-verbal, sensory processes. In this way, we can never remove the sensory experiences from language. This is changing dramatically now as we are depending a lot on the written word communicated through social media; a whole different sensory (or sensory-less) experience. Here is a link to an advertising that seems to take a retrograde turn to using words connected to our sensory/emotional qualities over the newer visual hi tech special effects style: http://www.thedrum.com/news/2017/01/19/mars-targets-families-with-emotional-chinese-new-year-campaign

Sara Jacobovici

Sara Jacobovici

4 years ago #13

I don't know if I am being influenced by reading about "threes", but your very thought provoking post Ali Anani's link, "Is not having a goal, in itself a goal?" In other words, we are alway setting goals as we are always attempting to move towards something; whether we set the goal formally or not. From my perspective, if the attempt to hide the goal is motivated by "protecting" the employees, I would look at an incongruence between the goals and the "message" that the company is giving to the employees. Finally, nature's goals have a clear path, the actions taken and the strategies employed all have a clear target or aim. One would hope that the company's goals were as clear so that the communication allowed for such a process to take place. As always, Dr. Ali, thank you for the opportunity to think out loud.

Ali 🐝 Anani, Brand Ambassador @beBee

#16
Dear CityVP \ud83d\udc1d Manjit- your link is superb and I enjoyed reading this paragraph from it "These days, however, I live without goals, for the most part. It’s absolutely liberating, and contrary to what you might have been taught, it absolutely doesn’t mean you stop achieving things". Yes, as you wrote, we can make decisions without the scaffolding of goals. SHort comment this time; but with great insights.

Ali 🐝 Anani, Brand Ambassador @beBee

#15
Mohammed Sultan- very interesting comment my friend. Tomato producers may cheat the consumer or the tomato. It is amazing how greed may turn scientific fact into cheating. I suppose also some managers do the same. The Tomato-like Managers is an idea to explore.

CityVP Manjit

CityVP Manjit

4 years ago #10

It all depends on whether the vine should grow a certain way, but since our own prefrontal cortex is available to us, we can make that decision without imposing all life scaffolding and structural elements. This is where I find Leo Babauta's post "the best goal is no goal" so interesting https://zenhabits.net/no-goal/. That there is an entire goals industry trying to put SMART in goals in us is quite ironic - for whose goal was that :-)

Ali 🐝 Anani, Brand Ambassador @beBee

Love your sense and the way you expanded on the tomato analogy. Thank you John Rylance

John Rylance

John Rylance

4 years ago #8

Picking up on the tomato analogy, from the start the end goal is maturity and the spreading of seeds. The wrinkled skin is an indication the journey won't be an easy one, but is worth the effort. A case of the way to the goal warts and all.

Ali 🐝 Anani, Brand Ambassador @beBee

#11
Thank you dear . Please tag me when you publish your buzz. I am deeply interested in learning from your experience.

Ali 🐝 Anani, Brand Ambassador @beBee

#7
Dear Sara Jacobovici. I invite them to read your comment and I am sure they shall much to share with us. I am inviting both smart ladies to comment because of what you wrote "But it doesn’t stop there. For, the brain not only uses the sensory system, it also uses our word meanings that drive the sensory system". I couldn't agree more with you. Spot on

Ali 🐝 Anani, Brand Ambassador @beBee

#6
Dear Donna-Luisa Eversley also expressed, goals help us develop the sense of direction. They are the compass to move on. You even defined the compass " It encompasses all aspects of our life (school, personal, community, etc). And when pursuing the Noble Goal we need to consider the alignment between WHAT you are doing each moment, each day β€” HOW you are doing that, and WHY"? Have you written buzzes on NOBLE Goals and, if yes, I would love to read them. Please then would you provide the links? Thank you

Ali 🐝 Anani, Brand Ambassador @beBee

#3
Beautifully expressed comment yours is Donna-Luisa Eversley. You reach high levels and as high as the Everest (or Eversley). I love this "Maybe its a bit radical way to think but I don't see goals as anything other than a destination with a GPS or map advising where to go". I agree and I simply love the way you expressed it.

Devesh 🐝 Bhatt

Devesh 🐝 Bhatt

4 years ago #3

Direction exist but the final destination , though a good destination is left to the team dynamics that must map business dynamics.

Devesh 🐝 Bhatt

Devesh 🐝 Bhatt

4 years ago #2

As always, very interesting. We all have embedded goals. It is best they are aligned to what is being offered and as you said the core drivers. Don't great organisations embed vision into goals and vice versa., The vision precedes as a revelation for employees and the some of the goals preceded the vision for the customers , the unfolding and the revealing that is. It's like instilling a belief when the unsaid is known, increases trust in the leader because adequate indicators of direction

Ali 🐝 Anani, Brand Ambassador @beBee

#1
Thank you Sushmita Thakare Jain. I appreciate your comment.

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