Trees Development as Metaphors for Business Development
Trees development serve as a great metaphor for business development- only if we have a clear definition of what trees development is and what business development means. It is amazing that even what makes a tree definition is still undecided; in consequence trees development is even less defined. Business development lacks also a precise definition. Just ask few experts what business development means and prepare yourself for surprises. Paradoxically, and in spite of these hurdles I find that trees development offers a great metaphor to understanding business development.
I find this definition of business development by Scott Pollack quite satisfying "Business development is the creation of long-term value for an organization from customers, markets, and relationships". It is the interactions of these factors that create opportunities of for businesses to develop. Customers are the main source of cash for any business. Identifying opportunities to reach new customers by entering into new markets is one important doorway to unchaining sustained value. Rooting, growing, and leveraging relationships that are based on trust, respect, and a mutual appreciation of each other’s value is fundamental to enabling the flow of value for the long-term. Harvard Business Reviews published a different perspective on the levels of business development, which I summarized in the figure below.
No business can achieve business development unless it provides an environment where people want to work. Likewise; trees development aims at providing an environment where people want to live and work. Business development adds value and trees add value as well. Young trees are important as these will become the visually momentous trees of the future. The three levels of business development comprising sales levels, products level and corporation level may be likened to the three levels of a tree: the roots, stems, and leaves.
Like sales people trying to generate revenue for a business, the roots branch and spread out widely; they serve to anchor the tree and extract moisture and nutrients from the soil.
Trees develop using different strategies as dictated by their environment. Trees in tropical forests behave in a completely different fashion than trees in the other extreme of arid areas. Roots seek nutrients and partnerships, but change their shape, depth, affiliations with fungi to increase their survival in such areas. Roots search for the rare sources- water and nutrients. Development with adaptation is a must. How trees adapt to their environment should serve as guide for business development and adaptation. The key points here, I repeat, are development and adaption.
Development and adaptation should form a symbiotic relationship for a business to survive. In respect of my beBee shirt, thanks to Javier beBee and the beBee Team who presented me with it, I give an example of a Spanish bayonet plant. The Spanish bayonet is said to be "fire adapted;" that is, it grows and spread vigorously after wildfires. Young leaves (product) stand erect whereas the older leaves point downwards and the oldest leaves wither and turn brown. Is this a suitable strategy for businesses operating I arid-like environments?
Spanish bayonet plant
The three parts of the tree talk to each other. They may all adapt, or may adapt preferentially. Trees use a myriad of strategies to cope with the environment to allow for trees to develop. Adaptations serve development and are done for a reason.
In my next buzz I shall cover strategies of trees to develop and adapt and their applicability to our personal development, family development, and social development and even to beBee development.
I hope you stay tuned.
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التعليقات
Ali Anani
منذ 7 سنوات #33
Not as kind as your arrange your words into passion DILMA BALBI -Contratos e Gest\u00e3o
Ali Anani
منذ 7 سنوات #32
Yes, and I fully agree with your comment Deb Lange. YOur writing "I imagine that the more we see ourselves as nature, and learn from nature herself, the better our strategies will be for how to live together in this beautiful world" is powerfully true and is in full accordance with the examples I am covering in my next buzz.
Ali Anani
منذ 7 سنوات #31
Ys, dear Praveen Raj Gullepalli and I am in full agreement with your solid and integrated comment.
Ali Anani
منذ 7 سنوات #30
Dear sister Irene Hackett- yes, I agree with you " And as trees must adapt to the changes around them, adaptation to a changing market in the business world is critical". This is part of how trees develop and should also be part of how a business grows. Without adaptation growth shall be ill-sided. I hope my next buzz will show this more clearly.
Ali Anani
منذ 7 سنوات #29
Ali Anani
منذ 7 سنوات #28
Ali Anani
منذ 7 سنوات #27
Ali Anani
منذ 7 سنوات #26
Ali Anani
منذ 7 سنوات #25
Ali Anani
منذ 7 سنوات #24
Thank you for your soul-promoting comment and I too love my beBee shirt. It means a lot to me. Thank you also for your sharing of this buzz.
David B. Grinberg
منذ 7 سنوات #23
Ali Anani
منذ 7 سنوات #22
I feel the same Fatima Williams and I am at home for the last twenty days. I am not used to this, but find reading and commenting on buzzes on beBee as my main source of meditation. I again appreciate your heart-lifting comment.
🐝 Fatima G. Williams
منذ 7 سنوات #21
Thank you Ali Anani I cannot wait to read your buzzes or the pending favorite ones on beBee of all my lovely bees. I'm lagging behind with time management issues( 😉winks) and my sister has convinced me to do meditation but I dont need meditation when I have beBee ☺☺☺☺ #beBeesforever
Ali Anani
منذ 7 سنوات #20
I was at loss whether to write this buzz first or a buzz related to the WPD Factor to explain more what we mean (you Fatima Williams and myself), but then opted to publish this one first. I am glad I did for your comment dear Fatima brought smile into my heart. Your passion, understanding and reflections are so focussed and to the point. I do appreciate your comment. The next buzz will give exampled on how to apply this buzz, but next the delayed buzz. Keep energizing the world with your moving passion and appreciation to others dear Fatima.
🐝 Fatima G. Williams
منذ 7 سنوات #19
Ali Anani
منذ 7 سنوات #18
It is evening time here in Jordan and your comment is a bright lamp to enlighten my evening dear Deb Helfrich. I so much appreciate your comment and its integrity. I am glad you spotted the key messages of the buzz, as usual. Thank you
Ali Anani
منذ 7 سنوات #17
and I needed your comment and its reprieve. Thank you my friend John White, MBA
John White, MBA
منذ 7 سنوات #16
Ali Anani
منذ 7 سنوات #15
Sara Jacobovici- "wearing a smile"- what a creative way to make me happy. I love your beautiful spirit. Thank you
Ali Anani
منذ 7 سنوات #14
Savvy Raj- great to read your comment my friend and to read the segment that appealed most to you. This makes me happy as my next buzz will highlight this point
Sara Jacobovici
منذ 7 سنوات #13
Lisa Gallagher
منذ 7 سنوات #12
im glad it made sense! Thanks!
Ali Anani
منذ 7 سنوات #11
You refreshed my morning with the frgrance of your sweet comment dear debasish majumder, Thank you for making my day joyful.
Ali Anani
منذ 7 سنوات #10
Lisa Gallagher- your writing "I find my success in the success of others, if that makes sense"? It makes all sense in this world. I shall discuss this keypoint in my forthcoming buzz.
Ali Anani
منذ 7 سنوات #9
There is no other way than saying big thank you dear Mamen Delgado. I am truly honored to be pictured with my beBee shirt. It symbolizes my symbiotic relationship with beBee. Keep smiling.
Lisa Gallagher
منذ 7 سنوات #8
You look great in your beBee Tee Shirt!! I'm with you on that one Ali Anani, I want to keep learning, developing as a person and student in order to see beBee succeed! I think many times I find my success in the success of others, if that makes sense? beBee is rocking the US & globe!
Ali Anani
منذ 7 سنوات #7
It is an integral part of my pride to be wearing the beBee shirt dear Javier beBee
Ali Anani
منذ 7 سنوات #6
I am glad that the core message of this buzz resonates with you Javier beBee. The following buzz will provide many examples for further verification of this core message. Thank you for commenting.
Javier Cámara-Rica 🐝🇪🇸
منذ 7 سنوات #5
Ali Anani
منذ 7 سنوات #4
Thank you Lisa Gallagher and beBee for sending it and I shall keep it in a good form. Yes, development (no matter how we define it) is bound to adaptation for we have no control or prediction of the business environment.
Mamen 🐝 Delgado
منذ 7 سنوات #3
Javier Cámara-Rica 🐝🇪🇸
منذ 7 سنوات #2
Lisa Gallagher
منذ 7 سنوات #1