About the job
About Ogilvy
Ogilvy was founded in 1948 by David Ogilvy. David created a culture that deeply respects and cares about its people and clients. Our mission is to inspire people and brands to make an impact and we are committed to attracting, growing, and retaining the best talent in the industry.
Summary
- The performance media specialist will be overseeing, implementing, and managing campaigns primarily on paid media scopes, including platforms like Facebook & Instagram, LinkedIn, Twitter.
- Knowledge on planning, implementation, and optimization/campaign management is required.
- Working knowledge and experience on Google Analytics and other analytics platforms is required.
- Knowledge of Google marketing channels like Search (SEO, SEM), Youtube, Display or Shopping is ideal and will be considered a plus
- Experience working with third-party suppliers/partners is ideal.
- This role reports to the Sr. Performance Marketing Manager of the majority of the scope's assigned mega-business
- Product
Package our product offerings as a solution, showcasing a combination of both brand understanding and performance media landscape expertise. Help grow our menu of services to adapt to industry changes and client needs.
Strategy
- Position our product offerings (primarily, but not limited to, paid social channels like Facebook, Instagram, and LinkedIn) as part of an overall agency solution to client needs.
- Able to provide bespoke solutions to client needs, considering budget, priorities, and impact based on timelines and objectives
- Able to articulate strategies and recommendations in a non-technical tone, depending on who the audience is.
- Packages previous successes and ongoing testings as a means to showing the value of our solutions.
- Execution
- Knows the in's and out's of the paid social space and can implement both by-the-book and outside of the box tactics.
- Updated with industry changes and able to think forward in terms of impact to clients.
- Communicates results based on the KPIs set during planning.
- Able to project manage to ensure timely delivery of work.
- Profile
Be the champion for our performance media product offerings.
- Goal-oriented in strategies and optimizations.
- Consistent in delivering work that has been committed, both in terms of time and expected output.
- Creative when it comes to problem-solving and in recommending solutions.
- Communicates challenges as they happen.
- Proactive in putting forward solutions for sudden challenges.
- Keeps abreast of industry news and updates.
- Has ownership of committed work, be it internally or externally.
- People
Influence both internally and externally in relation to our Search offering.
- Able to manage people involved in delivering our performance media solutions, e.g. third-party suppliers/partners, accounts management team, etc.
- Manages expectations in a timely and objective manner.
- Profit
Consistently on-budget and on-time.
- On-time and on-budget delivery of work.
- Aims for efficiency and effectiveness when delivering products.
- Exhausts all possible efforts, within legal and business means, to retain existing businesses, when the need arises.
- Takes ownership of advocating our products by actively participating and representing the team on new business proposals/pitches.
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